Disrupt the Mainstream

A Bridge from Rhetoric to Results

Rigel Strategies is an innovative advertising, marketing, communications, and public relations firm. We blend creative strategies to elevate your message above the ‘white noise’ of the thousands of messages we are all exposed to every day. Of course, creative is vitally important, but so is the way in which various media is used. Ultimately, we have a core belief that crafting the right message or narrative and associating it with influencers is a powerful method for combining effectiveness with efficiency.

Marketing Strategy

Never cookie cutter. Developing and implementing the most effective means to separate from the ‘white noise’. Strategy only works if it’s impact is felt and resonates with the greatest number of the right target audience.

Proprietary Analytics

A database of over 115 million combined with a sophisticated backend platform to create custom model audiences that have the highest probability of engagement.

NextGen Social Polling

We leverage social analytics to drive visceral response through multiple ad sets in order to gain insights from thousands of respondents across numerous characteristics (age, race, geography, political affiliation, issue, voting, and more.).

Radio & Television

Creative, Planning and Buying. Utilizing the best research in the marketplace to guide program selection for maximum impact.

Digital Advertising

Beyond impressions. Identifying the nano target and utilizing the right creative through the proper channels to spark engagement.

Native Advertising

Influencer Marketing. Creating campaigns that elevate the narrative by integrating into show programming.


“Rigel is genius when it comes to embedded campaigns and radio generally. Always delivers, always on time, always upbeat”

Hugh HewittHugh Hewitt Show and CNN Political Contributor

“We engaged Rigel Strategies to handle the TV, Radio, Cable planning and buying along with developing and producing the radio creative. He is a tireless professional with an impeccable ability to strategically orchestrate the right mix of programming and media types for reaching our target voter while being focused on preserving resources.”

Kellyanne ConwayRepublican Strategist. Counselor to the President.

“I would regularly refer to him as ‘the hardest working man in show business.’ At Keep the Promise we worked with Rigel Strategies to develop and implement media strategies in key states and districts. Always professional, always positive, always part of the solution”

Chris BrittonExecutive Director Keep the Promise PAC

“Rigel Strategies exceeded our expectations for organization, negotiation/pricing, and execution. Their management of details, combined with planning vision on projects, secures results that go beyond what was promised. Dennis Sternitzky is one of the rare professionals of whom you can ask, “What would we do without him?”

Todd YoungPresident & CEO, Decisionmakers, Inc.

“I worked with the team at Rigel Strategies while at the National Center for Policy Analysis. They are professionals. Working with them through a radio marketing effort allowed us to recruit 1.3 million Americans who were committed to free market healthcare.”

Jeanette Nordstrom-GoodmanMarketing / Management Consultant

“Rigel Strategies understands how to create a convergence of issue, messaging and media for maximum impact. Their native advertising solutions and strategies for effective campaigns are refreshingly unique”

Rick TylerCommunications Director for Cruz for President

“As Chief Strategist for a PAC supporting a presidential candidate, the campaign landscape is constantly changing. I need a team that can quickly pivot to those changes. Rigel Strategies skillfully created / produced new radio ads and implemented media plans that adapted to the changing landscape. They are nothing short of a real pros.”

Dave CarneyChief Strategist Trusted Leadership PAC



If you’re looking for a fresh approach to your marketing needs, contact us. We’d love to see how we can help.